From Ross Tucker, ex-NFL / Cowboys player: (in the Q&A section below the main article):
A: ...yes, I have said that the Cowboys were the only team of five I played for that I recall charging me via payroll deduction for my helmet. I believe it was $200. I was told that Jerry Jones looks at equipment as team property, and if a player wants it, he has to purchase it. I'm a business owner, so on some level I get it, but I was pretty surprised, given how much money the Cowboys make. They also were the only team that deducted money for lunch every week during the season, which was even more astonishing to me.