The great thing about a conspiracy theory is that it is just that, a theory. One that we do not have to prove but can throw out like so much gasoline on a fire.

Does this whole Tim Brown 'Coach Callahan threw the Super Bowl' smell of week old fish? Now follow the dotted line from here to Jerry's desire for publicity.

Tim Brown is from Dallas and knows Jerry. Brown had a strained relationship with the Raiders since he left to join the Bucs and the Gruden. So now it is right before another Super Bowl without the Cowboys, Jerry needs a play.

He calls up Tim, gets him stirred up about the Raiders and the Super Bowl that could have been. Jerry suggests that Brown should vent his frustrations. OK, he would do it! Not remembering that his old Raider coach now works for those 'Not in the Super Bowl' Cowboys.

The interview and conspiracy theory go viral. BSPN, Collin, Dan P. and even local sports talk stations regaled us for hours the pros and cons on the existence of a coach that would throw a Super Bowl. So who has to respond to these outlandish claims: none other than a lowly Assistant Football Coach currently working for.....

Yes folks, your 'Not in the Super Bowl' Dallas Cowboys. Everyone is talking about one of his coaches. Jerry has the publicity he craves. Or as another promoter once said,