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The Dallas Cowboys are the most valuable professional sports team in the world

The Cowboys are first place in something.

NFL: Preseason-Dallas Cowboys at San Francisco 49ers Kyle Terada-USA TODAY Sports

Over the last decade or so we have established an annual tradition during the offseason where we celebrate something that doesn’t really mean a whole lot when it comes to the Dallas Cowboys. Cue the jokes about how there is nothing else to celebrate. Sigh.

We all know that it has been over 25 years since the Cowboys last won a Super Bowl, they are still in the midst of their longest drought as a franchise without a world championship. Every year we hope that this changes and perhaps 2021 will be the case.

There is something that the Cowboys do generally win, though. Every year Forbes releases their list of the most valuable professional sports teams in the world. We are now in 2021 and what do you know, the Dallas Cowboys are still kings of cash.

1. Dallas Cowboys (NFL)

• Value: $5.7 billion

• Five-Year Change In Value: 43%

• Owner: Jerry Jones

• Year Purchased: 1989

• Price Paid: $150 million

If you’re at all curious, the team’s value did increase over the last year which is notable given the financial toll that Covid-19 took on the world in a number of ways. The Cowboys were valued by Forbes at $5.5 billion in August of 2020 and here they sit at $5.7 billion in our present moment.

Obviously as number one across all sports the Cowboys are easily the most valuable team within the National Football League. If you are curious though here is how this year’s Forbes top 10 shakes out.

  1. Dallas Cowboys............................... $5.7 billion
  2. New York Yankees........................... $5.25 billion
  3. New York Knicks.............................. $5 billion
  4. Barcelona......................................... $4.76 billion
  5. Real Madrid...................................... $4.75 billion
  6. Golden State Warriors..................... $4.7 billion
  7. Los Angeles Lakers.......................... $4.6 billion
  8. New England Patriots...................... $4.4 billion
  9. New York Giants............................... $4.3 billion
  10. Bayern Munich................................. $4.21 billion

Of all the teams in the top 10, most are also at points of struggle when it comes to success within their given leagues (the Los Angeles Lakers and Bayern Munich are the clear exceptions). While that’s true some of their trials are relatively new, like New England’s, where the Cowboys have been wandering in the desert of mediocrity for a quarter century.

It really is amazing that the Cowboys continue to hold their global brand in the way that they do. Having the success that we all want them to would seemingly increase things all the more exponentially as well.

Here’s to hoping that happens in 2021.