The Cowboys on Wednesday hired John Park as their new Director of Strategic Football Operations, according to ESPN’s Seth Walder.
The Cowboys are hiring John Park from the Colts as their Director of Strategic Football Operations, per sources.— Seth Walder (@SethWalder) June 7, 2023
Park was the Director of Football Research with the Colts. He had been with Indianapolis since 2016.
Park comes from the Colts, where he had been their Director of Football Research for the past two seasons. He originally started in Indianapolis as a football research/analytics staffer before being promoted to Manager of Football Research & Strategy, and later to the position he just left.
Park joined the Colts shortly after Chris Ballard was first hired as the team’s new general manager, along with George Li, as part of Ballard’s attempt to beef up the Colts’ analytics department. Park and Li became the chief analytics officers for the team, and eventually became an integral part of game management decision making processes for head coach Frank Reich.
Park’s hiring in Dallas comes less than a month after it was announced that the Cowboys had parted ways with Tom Robinson, who had been the Director of Football Research for the team since 2014 and with the franchise in total since 2010. Robinson left the team prior to the 2023 NFL Draft, though it did not become publicized until afterwards.
Cowboys Director of Football Research Tom Robinson is no longer with the team, per sources. The move occurred prior to the draft.— Seth Walder (@SethWalder) May 11, 2023
Robinson is an analytics veteran who had been with Dallas for over a decade.
Park likely now becomes the highest ranking analytics officer in the Cowboys organization, one that has made a more public commitment to football analytics since the hiring of Mike McCarthy as the head coach. The Cowboys have added several analytics-focused personnel to the coaching staff since then, but Park appears to be the first prominent addition on the front office side of things.
Park is considered to be a rising star in the NFL analytics community, and his new position with the Cowboys is the culmination of the impressive work he achieved with the Colts. Some of the reactions from others in the analytics community have been glowing:
John’s one of my favorite people, and is one of the best in the business. Always willing to help others.— Eric Eager (@ericeager_) June 7, 2023
Go Dallas. https://t.co/NEGKrvoEvG
John is one of the most genuine, caring people I've come across in football. He's truly a great one & I could not be more excited to see what he accomplishes in Dallas.— Dave Sulfaro (@DaveSulfaro) June 7, 2023
He's also a Jersey guy with a NICE turnaround jumper!
Congratulations @Johnpark_52! https://t.co/O9avuk27Id